2015 AAUW National Convention Resources and Materials

At AAUW National Convention, we take your learning seriously. Through more than 30 workshops plus pre-con activities, Programs That Work roundtables, and Daily Dialogues, attendees get to customize their convention experience and grow as leaders.

But with so many great activities on the docket, even the busiest attendees are bound to miss some information. That’s why we’ve gathered the presentations, worksheets, and other materials from the workshops to help you learn from the sessions you missed — and pass on the resources you found most helpful to a friend.

And remember, we have hundreds of additional materials online that we update year-round to help you organize and recruit members; check out the Resource section of the AAUW website to learn more.

Plenary Sessions

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Panel: What Does It Take to Make a Woman Leader?

Join moderator Marianne Schnall and our distinguished panelists as we tackle important questions related to women’s paths to leadership, how women are treated once they become leaders, and how to empower women leaders in our local communities. Read more »
Watch the Panel

Speakers

Juanita Johnson-Bailey
Director, Institute for Women’s Studies at the University of Georgia

Catherine Lhamon
Assistant secretary for civil rights, U.S. Department of Education

Maria Klawe
President, Harvey Mudd College

Special Events

Conference of State Fundraising Chairs

Presenters: Diane Ludwig, AAUW National Fundraising Committee Co-chair; Diane Patton, AAUW National Fundraising Committee Co-chair; Jan F. Brazzell, PhD, ACFRE Principal Counsel and CEO, Advancement ConsultingNew for 2015, this conference includes information, inspiration, and hands-on activities to engage and empower AAUW fundraising chairs so that they return to their states armed with good information and resources.

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Conference of State Presidents

Presidents and presidents-elect at 2015 Conference of State Presidents (CSP) received top-notch leadership training, discussed ways they can support your state board members in their roles, and learned how to identify and mentor up-and-coming leaders to ensure your state’s success for many years to come. Use these resources to support what you learned.

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Continuing Legal Education
Laws of Gender: Updates on Title IX and Title VII

Sponsored by
Pillsbury Winthrop Shaw Pittman

Pillsbury

Presenters: Malinda A. Gaul, J.D., AAUW Board Director; and Amalia L. Lam, J.D., AAUW Legal Advocacy Fund Senior Manager

Join AAUW for a Continuing Legal Education (CLE) program and earn three hours of Mandatory Continuing Legal Education credit (credit approved by the California State Bar)! The program, Laws of Gender: Updates on Title IX and Title VII, will cover Title IX developments in California, campus sexual assault under Title IX, and sexual harassment under Title VII.

Session Materials

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Office Hours for State Public Policy Chairs

Presenters: Erin Prangley, AAUW Associate Director of Government Relations

Learn about the new state legislative tracking service, State Net. This office hours session is designed for State Public Policy Chairs.

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T2 = Tech Talk!

Presenters: Elizabeth Bolton, AAUW Associate Director of Art, Editorial, and Media; Alan Callander, AAUW Social Media Senior Manager; Renee Davidson, AAUW Social Media Manager; Kathryn Montiegel, AAUW Web Designer; Peggy Woods-Clark, AAUW Website Manager; and Fong Cheng, AAUW Vice President of Information Technology

Join us for tips, tricks, and the opportunity to work out your tech kinks at T2. We’ll have AAUW’s tech gurus on hand to discuss the role technology plays in your branch’s growth. Need help setting up a Facebook account? We’ve got you covered. Thinking about tweeting? No worries! Do our Site Resources websites, managed by AAUW, look appealing to you? Here’s where you find out how to join. Whatever your tech needs, come on down and hang out in the T2 lounge.

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Session 1

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Elect Her: How to Encourage Women to Run for Office

Presenters: Molly Rockett, 2013 University of Connecticut Elect Her participant, and member of Somers,
Connecticut Board of Education; and Kate Farrar, AAUW Vice President of Campus Leadership ProgramsLearn how your branch can encourage more women to run for your school board, city council, U.S. Congress, or any other elected office. In this workshop, you’ll learn about Elect Her–Campus Women Win, a national AAUW program you can apply to bring to your local campus. You’ll also get the tools and resources to run your own program, activities to build campaign skills like networking and developing your message, resources on how to make the decision to run, information on the AAUW legacy of women in office, and more.Workshop Materials

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Financial Fitness and You: Estate Planning 101

Presenters: John Jensen, planned giving expert; and Catherine Gibson, AAUW Major and Planned Giving Senior Manager

Estate planning is a vital part of your overall personal financial strategy. This workshop will make it easy for you to get your ducks in a row when it comes to your estate. Come to this informal conversation with experts and learn the basics of estate and financial planning based on your current life stage and goals. Bonus! You’ll leave with a to-do list to share with your family and friends as well as other resources to establish your legacy.

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In Your Skin: Exploring Identity in a Diverse World

Presenters: Patricia Gaston, AAUW Diversity and Inclusion Task Force Co-chair; Penny Larsen, AAUW Diversity and Inclusion Task Force Co-chair and AAUW of Michigan Membership Vice President; Kay Brocato, AAUW Diversity and Inclusion Task Force member; Kathy Johnson, AAUW Diversity and Inclusion Task Force member; Elba Moise, AAUW Diversity and Inclusion Task Force member; and Erica Stout, AAUW Training and Program Manager

Through interactive exercises and discussion in a safe, welcoming environment, participants will explore basic concepts in diversity and inclusion. This workshop will give participants the opportunity to reflect on their own identity and develop an understanding of how their identity and experiences position them in a diverse world.

Stay tuned for online materials in Winter 2015!

Marketing Your Branch from A to Z

Presenters: Mark Hopkins, AAUW Chief Strategy Officer; and Cordy Galligan, AAUW Vice President of Marketing and Business Development

Want to increase your branch’s visibility? Reach out to potential members? Show your community how relevant your work is? This session will give you marketing strategies and tactics to help you succeed in today’s competitive space. You’ll leave with ideas for how your branch can boost visibility, recruit and retain a more diverse membership, and secure new funding sources.

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Programs, Passion, People: The Prescription for Recruitment Success!

Presenters: Christy Jones, AAUW Vice President of Member & Branch Relations; Claudia Richards, AAUW Senior Branch Relations Manager; LaToya Millet, AAUW Branch Relations Coordinator; Krys Wulff, AAUW Membership Committee Chair; and Penney Hoodenpyle, AAUW Membership Committee Member

Do you want to know what inspires people to join AAUW? We’ll show you! This session will teach you how to find potential new members and get your existing members recruiting alongside you, with help from success stories of other AAUW branches, chapters, and student organizations. Best of all, these recruiting skills can go beyond the AAUW community to help you in personal or professional settings.

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Small and Mighty: How Your Small Branch Can Make Big Public Policy Change

Presenters: Jeannie Best, AAUW of Texas State President; and Erin Prangley, AAUW Associate Director of Government Relations

Do you wonder how you can make an advocacy impact as a small branch or as an individual member, especially when the AAUW Public Policy Program is so comprehensive? Ever asked yourself how a public policy priority turns into a public policy victory? Come find out at this workshop. You’ll learn what it takes to get a win in Congress and at your statehouse, and you’ll leave with tools and resources you can use to make change, whether you have five members in your branch or 50.

Workshop Materials

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Tech Savvy: Bring a Day of STEM to Girls in Your Community

Presenters: Mary Fox, Committee Chair, Tech Savvy, Gaylord, MI; and Ana Kay Yaghoubian, AAUW STEM Manager

The Tech Savvy conference for girls started at the AAUW of Buffalo (NY) Branch and has expanded into a successful nationwide AAUW program. Do you want to support girls (and engage their families) in becoming the next generation of science, technology, engineering, and math (STEM) leaders? Tech Savvy is a great opportunity to bring a daylong program to a college campus in your area, mobilize AAUW members, and reach out to parents about the critical need to support girls’ STEM dreams. This workshop will talk about the history of the program, walk through how to host a Tech Savvy event, and answer any questions you have about putting your application together to hold a program in the spring of 2016.

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Use Your Smartphone for Good: How to Make a Difference Online in Two Minutes or Less

Presenters: Lisa Maatz, AAUW Vice President of Public Policy & Government Relations

If you’re on social media and sending e-mails on the go, sometimes your smartphone feels like an extension of yourself. Why not use it to advocate for change? At this workshop you’ll learn how to take action and make a difference using social media, e-mail, and other online tools. We’ll even practice the new skills live and in person. With these tips and tricks, you’ll be a true AAUW Two-Minute Activist. There’s nothing “slacktivist” about it!

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The Power of One

Presenters: Diane Ludwig, AAUW Fundraising Committee Co-Chair; Diane Patton, AAUW Fundraising Committee Co-Chair; Toni Johnson, AAUW Vice President of Major and Planned Giving; Jennifer Barton, AAUW Major Gift Officer

What can one person accomplish? As founder of The Body Shop, Anita Roddick broke ground in philanthropy, ethical consumerism, fair trade, and activism. You as an individual fundraiser can make a huge impact, too. This workshop will redefine you as a philanthropist. Join us to learn about the six keys to successful fundraising, which will show you step-by-step how to cultivate and maintain support.

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Title IX: Know the Score in Your Community

Presenter: Mollie Lam, AAUW Legal Advocacy Fund Program Senior Manager

More than 40 years after Title IX became law, many high school athletic programs still don’t comply with Title IX’s requirements. AAUW branches can help improve equity for female athletes through Know the Score, a program you can use to help schools in your community comply with Title IX. You’ll learn the basics, get hints and tips for using Know the Score, and leave ready to work with educators to ensure fairness in your school district.Workshop Materials

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Session 2

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An Easier Way to Tackle Tough Governance Challenges

Presenters: Peggy Shippen, AAUW-Eugene, Oregon member; Jill Birdwhistell, AAUW Chief Operating Officer; and Catherine Gibson, AAUW Major and Planned Giving Senior Manager

Leader confidence, member trust, reduced workloads, and more time for mission-based engagement and enjoyment — that’s what we all want. But how do we get there through the maze of decisions we need to make? Let Maslow’s hierarchy of needs be our guide — we can use his pyramid concept to help us organize branch governance needs more easily and logically. In this session, we’ll see a systematic way to address thorny governance issues: how to make effective decisions and create a structure that works; the benefits and disadvantages of using 501(c)(4) and 501(c)(3) status; making good bylaws that guide, problem-solve, work for us, and comply with IRS regulations and AAUW requirements. Come to this session to see how the pyramid can work for you.

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Creating Engaging, Inspiring Programs with AAUW Fellows and Grantees

Presenters: Gloria Blackwell, AAUW Vice President of Fellowships, Grants, and Global Programs; Laura Blyler, AAUW Fellowships, Grants, and Global Programs ManagerSpotlighting AAUW fellowship and grant recipients is a surefire way to engage with your community and local campuses, raise branch funds, and gain visibility for AAUW’s remarkable scholars and programs for young women and girls. Recipients serve as eloquent ambassadors for the value of giving to AAUW and our tremendous impact on women and society. This interactive workshop will provide useful tools and strategies for enriching programming and giving a voice to recipients to improve events, fundraising, campus interaction, and fellow and grantee engagement.

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Fearless Fundraising

Presenters: Diane Ludwig, AAUW National Fundraising Committee Co-Chair; Diane Patton, AAUW National Fundraising Committee Co-Chair; Mark Hopkins, AAUW Chief Strategy Officer; Cordy Galligan, AAUW Vice President of Marketing & Business Development; and Ellen Root, AAUW Vice President of Corporate Development

You’ll leave feeling bold after you hear about our proven tips and tools for fundraising. Learn the many ways you can raise money to support the AAUW mission, and hear from other members about how to creatively build awareness about your branch while fundraising and “friend-raising.” You’ll be filled with ideas for securing donations from individuals and corporations and find out about easy, turnkey resources from AAUW.

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How to Engage the New Breed of Volunteer

Presenter: Ana Kay Yaghoubian, AAUW STEM Manager
Many of us need volunteers to keep our organizations running and accomplish our mission. Volunteers are an important part of our work to grow and change communities. But how can we utilize volunteers to their fullest, while also appreciating and retaining them? This workshop will teach you about the new ways volunteers engage with organizations, give advice on how to make it a rewarding relationship for all, and show how to bring these strategies back to your community.Workshop Materials

Interest, Connection, and Sharing: The Recipe for Engagement

Presenters: Christy Jones, AAUW Vice President of Member & Branch Relations; Claudia Richards, AAUW Senior Branch Relations Manager; LaToya Millet, AAUW Branch Relations Coordinator; Krys Wulff, AAUW Membership Committee Chair; Penney Hoodenpyle, AAUW Membership Committee Member; and Felisha Perrodin, AAUW Membership Committee Member

When you understand what your fellow members care about, you can turn them into engaged advocates and ambassadors for your organization. This session will teach you how to discover what your members are interested in and how they prefer to engage. Not just a lecture, this session will offer attendees the opportunity to learn from each other, share problems and successes, and leave ready to convert members into engaged volunteers.

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It’s Who You Know: Using Grasstops and Influentials to Achieve Your Advocacy Goals

Presenters: Dia Cirillo, AAUW of Tennessee State Public Policy Chair; and Erin Prangley, AAUW Associate Director of Government Relations

“Grasstops” are people in your community who have the ability to influence higher-level advocacy targets on your list. You’ve likely already reached out to grasstops and don’t even know it! This workshop will explore how to identify and get in touch with these influencers, how to leverage personal relationships within the community, and how different kinds of leaders can help you turn public policy priorities into public policy victories.

Workshop Materials

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Marketing Fundamentals: Using Newsletters and E-mail to Recruit and Engage Members

Presenters: Elizabeth Bolton, AAUW Associate Director of Art, Editorial, and Media; and Peggy Woods-Clark, AAUW Website Manager

Your branch newsletter possesses awesome engagement power: It’s a regular reminder to your readers of why your work matters and why they joined in the first place. But is it living up to its full potential as an engagement—and maybe even recruitment—piece? Join your fellow branch and state communicators and membership vice presidents to share best practices to learn how to leverage print and digital newsletters and e-mail messages to serve your readers. We’ll also break down the technology and editorial components to make the process as fun and productive as possible.

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What Stories Are Under Your Bed? How to Preserve Your AAUW State and Branch Historical Collections

Presenters: Jackie Littleton, AAUW Archives Corps Member; Caroline Pickens; AAUW Archives Corps Member; Dian Belanger, AAUW Archives Corps Member; Ann Terry, AAUW Archives Corps Member; and Suzanne Gould, AAUW Archivist & Records Manager

Your AAUW state or branch history is a valuable resource, filled with documents on the achievements and contributions AAUW women have made throughout history. Learn how to preserve your history with this session of practical advice and activities. You’ll discover how to find, organize, and maintain materials; what you should save and discard; and how to identify and approach institutions that may be interested in keeping your archives in their collection.

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Solving the Equation: Women in Engineering and Computing

Presenters: Rebecca Norlander, AAUW Board Member; Catherine Hill, AAUW Vice President of Research; and Christi Corbett, AAUW Senior Researcher

Get an insider’s view on AAUW’s newest report, Solving the Equation: The Variables for Women’s Success in Engineering and Computing. Researchers Christi Corbett and Catherine Hill will share what we can do to increase the number of women in these in-demand fields. You’ll leave with concrete ideas for how your branch can support the advancement of women and girls in fields where they are still underrepresented.

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Session 3

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Building the Right Formula for Member Retention Success!

Presenters: Christy Jones, AAUW Vice President of Member & Branch Relations; Claudia Richards, AAUW Senior Branch Relations Manager; LaToya Millet, AAUW Branch Relations Coordinator; Krys Wulff, AAUW Membership Committee Chair; and Felisha Perrodin, AAUW Membership Committee Member

AAUW branches recruit an average of 5,000 new members every year. But are we doing everything we can to keep these members? Join AAUW staff and the Membership Committee as we share the secret ingredients for retention success. We’ll show you the science behind retention, and you’ll learn strategies to keep members, master renewal techniques that are working in branches, and how AAUW staff can help you.

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Collaboration + Great Programs = Diverse and Inclusive Branches!

Presenters: Penny Larsen, AAUW Diversity and Inclusion Task Force Co-Chair; Michigan State Membership Vice President; Patricia Gaston, AAUW Diversity and Inclusion Task Force Co-Chair; Cordy Galligan, Vice President of Marketing & Business Development; and Erica Stout, AAUW Training and Program Manager

AAUW’s mission resonates among all women — and men! This jam-packed workshop will give you new ideas and skills to grow your branch with effective programs offered through a lens of diversity and inclusion. Learn how collaborating with diverse groups leads to membership expansion, and receive practical tips on how to build on those relationships. Start on your branch of tomorrow today!

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Colleges and Universities 201: Taking Your C/U Recruitment and Retention to the Next Level

Presenters: Melinda Rising, AAUW College/University Committee Co-Chair; Jane Biers, AAUW College/University Committee Co-Chair; Kate Farrar, AAUW Vice President of Campus Leadership Programs; and Kristin Lang, College/University Relations Manager

You already know the basics of recruiting and engaging colleges and universities. Now it’s time to perfect your technique. This workshop is designed specifically for leaders who know the basics of college and university membership but are looking for more hands-on training, discussions with peers, and new ideas to take home. Join other AAUW members and staff who have been there and done that — with great success stories to share.

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Financial Best Practices for AAUW State and Branch Leadership

Presenter: Mike Gellman, AAUW Fiscal Strategy Consultant
Join AAUW’s finance vice president and chief financial officer for this informative and interactive workshop on financial best practices for your AAUW state or branch. You will learn about the latest best practices and get an up-to-date overview of finances at the AAUW national office. Bring your questions for a Q&A session, and come prepared to share your financial successes and discuss your concerns! All state and branch presidents, finance vice presidents, and state and branch board members are especially encouraged to attend.Workshop MaterialsComing soon!

Global Progress and Equality for Women: Get Educated and Take Action!

Presenters: Melissa Guardaro, AAUW UN Main Representative; Ginny Hatfield, AAUW San Fernando Valley, UNA-USA CO-president; Gloria Blackwell, AAUW Vice President of Fellowships, Grants & Global Programs; and Laura Blyler AAUW Program Manager, Fellowships & Grants

AAUW has a long history of tackling global women’s issues, from giving out fellowships to international scholars to working with the United Nations. In 2015, global gender equality remains elusive, especially in economics, education, and leadership. What have we accomplished, and what challenges remain? This workshop focuses on progress, new opportunities, and tools to tackle our unfinished agenda. You’ll leave ready to mobilize and renew our commitment to women’s empowerment around the world.

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How Washington Works: A Policy Update with Your Top Lobbyist

Presenters: Lisa Maatz, AAUW Vice President of Public Policy & Government Relations

ESEA, PFA, HFA, and more — despite the gridlock, many bills and important legislative initiatives are still being considered and voted on in Congress. Come and get a firsthand view from inside the Beltway of how public policy is made and to learn what active citizens can do to influence the process. We’ll also give a status report on AAUW’s public policy efforts.

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I Have a Dream: Moving People to Action with Your Personal Story

Presenters: Erin Prangley, AAUW Associate Director of Government Relations

Each of us has a story that can move others to action. Telling your personal story and connecting it to your work can motivate others to join your efforts to create change. In this workshop, learn to tell your story and how to use this technique effectively. Using narratives can help you inspire activism in your community, build support for any cause you’re working on, and even recruit new members!

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The Impact of Your AAUW Dollar

Presenters: Diane B. Ludwig, AAUW National Fundraising Committee Co-Chair; Diane Patton, AAUW National Fundraising Committee Co-Chair; Mark Hopkins, AAUW Chief Strategy Officer; and Toni Johnson, AAUW Vice President of Major and Planned Giving

Have you ever wondered how money donated to AAUW is used? Using case studies, this workshop will help illustrate the effect your AAUW dollar has on women and girls. We will also cover why fundraising is important and how money donated to AAUW empowers communities across the country and around the world.

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Marketing Fundamentals: Websites, Social Networks, and the Media

Presenters: Alan Callander, AAUW Social Media Senior Manager; and Renee Davidson, AAUW Social Media Manager

Today more than ever before, there are many ways to amplify your voice. This workshop, a part of the Marketing Fundamentals series at convention, will focus on integrating your website, social media, and public relations/media relations efforts. Coordinating your channels will help you develop compelling content, build awareness, increase recruitment success, raise money, and make your advocacy more effective. This workshop will provide best practices and proven tactics to achieve communications success.

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Tech Trek 201: Let’s Get Down to Details!

Presenters: Lisa Appeddu, Tech Trek Camp Director, Southwestern Oklahoma State University; and Ana Kay Yaghoubian, AAUW STEM Manager

The Tech Trek science, technology, engineering, and math (STEM) camp has served more than 11,000 girls thanks to AAUW of California and has expanded to serve hundreds more through the AAUW National Tech Trek Pilot Program. We need girls to become the STEM leaders of tomorrow, and Tech Trek is a proven way to spark their interest. Have you thought about hosting a Tech Trek camp in your community but weren’t sure where to start? At this workshop, you will hear about the ins and outs of the program; examples, best practices, and lessons learned from past camps; and get any questions answered about how you can apply to host a camp in 2016.

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DC_Marion

Save the Date

Mark your calendars for the 2017 AAUW National Convention.
When: June 14–17, 2017
Where: Washington, D.C.

By:    June 17, 2015